Consumer Insight Available for Companies (SME’s) in the North West of England

• Do you know who your consumers are?
• Do you have a ‘gut feel’ who they are but want this confirming?
• Do you know what the market place is for your products or potential products?

If your answer is no to the questions above and you have similar questions, then Food Northwest can assist you.  This is provided through the access to the weekly supermarket panel data of 1.3 million supermarket shoppers at no charge!

This data can be segmented by:-

• Lifestage – Young adults, older adults, young families, older families, pensioners
• Lifestyle – Finer food shoppers, Healthy shoppers, convenience shoppers etc.
• Regional – find out where there are opportunities throughout the UK for your product (s)

This data can be used by your business to:-

• Fine tune your business strategy in light of the market information
• Fine tune your marketing – product, price, place, promotions to support the business
• To identify the scope for
• • attracting new customers,
  • increasing your sales
  • increasing market share
• To identify which area are you likely to find target households who purchase your product

To date, 40 companies have received assistance - to find out how, and what information you can obtain, there are a number of workshops being held throughout the year.

These are on:-

• Friday 17^th October at 8am at Business Link, Lancashire
• Thursday 29^th January at 2pm at Cheshire
• Monday 23^rd February at 4pm at Business Link, Preston
• Monday 30^th March at 2pm at Venue  TBC

After you have attended a workshop and you have informed us what information you require, you will receive a report (PowerPoint) within 5 – 10 working days. 

To reserve your place at one of these workshops please complete the form below.

If you require any further information please do not hesitate to contact Lisa Jones on 01928 511011.

Download the workshop application form here .